Data platform reliability for Google Cloud
Google BigQuery
pipeline monitoring
p
i
p
e
l
i
n
e
m
o
n
i
t
o
r
i
n
g
No access to data
Solution pays for itself
15 min instalation
3 hours time to value
Automated costs alerts
Up to 50% savings
Start for free. No credit card required
Masthead Data reliability platform
Surface and solve data platform issues at their source in minutes
quick wins
Data platform FinOps
Reduce BigQuery compute at least by 10% to 50% in 30 days
long-term wins
Data observability
Automated anomaly detection and data quality ruls without data access
long-term wins
Pipeline observability
Catch pipeline errors and cost spikes in real time
Trusted by Google Cloud
Masthead Data is proud to be a validated solution partner.
Why data teams choose Masthead
Most data observability tools require access to your most sensitive data.
Masthead reimagines data reliability to be non-intrusive.
Masthead only accesses metadata and logs
HIPAA & GDPR Compliant out-of-the-box
Bypass security checks and fulfill regulatory requirements quickly
Learn more
Masthead Data reliability platform
Surface and solve data issues at their source in minutes
long-term wins
Pipeline observability
Ensure reliability of data by enhancing data platform connectivity
long-term wins
Data observability
Ensure reliability of data before it reach data users
quick wins
Data platform FinOps
Reduce BQ compute at least by 10% to 50%
Discover our capabilities
Build data platforms you can trust
Masthead is the all-in-one platform for modern data reliability engineering on Google Cloud.
Freshness anomaly detected
The table failed to update for the last 6 days when expected.
Table: Transaction
Project: my-analytics
Inspect incident
Production project
GCP project
Tables
10,765
Views
1,289
External tables
1,001
Looker dashboards
240
Total new findings
120
Muted tables are excluded
All Assets
GCP project
Findings in priority tables
101
Findings in regular tables
9
Findings in muted tables
10
Automated
anomaly detection
Know when systems or data pipelines fail. Automatically monitor every table, pipeline, and model running in your data environment, regardless of scale.
Speed up resolution
No additional compute costs
Real-time notifications
Learn more
Continuous pipeline observability
Stay on top of your data platform health. Immediately see failures, their reason, the owner of the affected pipeline, and its downstream effects.
Understand failures and causes
Real-time notifications
No ETL integrations required
Learn more
Access Denied
Syntax error
Column does not exist
Error while reading data
Column name is ambiguous
Ensure and sustain data quality
Masthead evaluates data quality through rule-based checks in Google BigQuery without directly accessing or querying data tables.cc
No-code deployment ready in minutes
Eliminate custom dbt and SQL testing
Checks exist and run only in your GCP
Learn more
Items per page
10
1–10 of 50
issue-scan0location01
Table: location_01_payment.list
Remove scan
Edit scan
Refresh
Run scan now
Overview
Configuration
Last 7 job results
Success
Start time:
1 day ago
Records scanned:
940
Success
Start time:
Sep 7th 2023
Records scanned:
921
4 rules failed
Start time:
Sep 7th 2023
Records scanned:
940
1 rules failed
Start time:
Sep 5th 2023
Records scanned:
940
Success
Start time:
Aug 30st 2023
Records scanned:
940
—
—
Data quality rules
Add rules
Column
Rule type
Source
Dimension
Parameters
Treshold
ab
Range check
Predefined rule type
Validity
Min: Empty. Max: Empty
100%
price
Range check
Predefined rule type
Validity
Min: 2,000. Max: 45,000
75%
Dataplex
stg_customer_name_sdk
Table • 24 upst
column_name_connected
dim2
coefficient
leads
metric_name
monthly_8
monthly_12
stg_customer_name_sdk
Table • 24 upst
leads
monthly_12
prod_copy.transactions
Table • 24 upst
user.payment
Looker • 100 downst • 4 upst
Column-level lineage and metadata management
Navigate complex data flows to pinpoint the root cause of data incidents and their downstream impacts.
Column-level lineage available in 30 minutes
Navigate data flows and find data products in CloudSQL, Google BigQuery and Looker
Improve data discoverability and accessibility
Learn more
Elevate Data Cost Consciousness
Know the true cost of your data products. See how each data pipeline dynamically contributes to your cloud spending.
Reveal orphan pipelines, dashboards
Optimize data models to be more cost efficient
Learn more
$1,300
Custom pipeline
41.01GB
Memory usage
$5,800
+3
Looker
15.04TB
Memory usage
$1,127
-4%
Dataform
4.11GB
Memory usage
Data teams who love our work
30%
improvement in data
availability
Masthead enabled us to elevate data trust at Tranzzo, empowering our organization to make data-informed decisions with confidence. With Masthead, our team can collaboratively maintain complete control over all data tables and pipeline health, and ensure data reliability at scale and available to every business user in time. Shortly after deploying, Masthead enabled us to reduce the rate of crucial data absence by 30%.
Yurii Gorbylov
CTO
10+
hours saved
per week
Before Masthead, the team would spend hours and hundreds of messages on Slack to decide where the problem was and if there was a problem at all. We needed a way to look at everything at once, from one common point of view. With Masthead, everyone on the team can instantly see where the problem is coming from and how it’s affecting our work and our stakeholders.
Joseph Arriola
Senior Data Manager
20%
reduction in cloud compute
costsIn just 24 hours of onboarding, we uncovered a handful of pesky queries that were wreaking havoc on our project's compute costs. With Masthead help we slashed our cloud compute expenses by a staggering 20% by swiftly pinpointing and eliminating an unnecessary process.
Andrii Yasinetsky
Co-Founder
99%
data system availability,
without compromising
passions data
Ensuring data quality and uptime is of utmost importance to us. We required a secure and cost-effective way to monitor and control our data pipelines. Masthead's log-based approach offers a comprehensive view of data quality in BigQuery, akin to how DataDog functions for software infrastructure. Masthead ensures that our data pipelines are up and running, thereby guaranteeing no outages in our data system.
Shanhui Bono
Lead Data Engineer
30%
improvement in time
to resolution
Masthead instantly notifies us of any data or pipeline issues and helps our team troubleshoot and resolve these issues without guesswork. The visual lineage provides a comprehensive view of data flows, dependencies, and the potential impacts of data issues, thereby reducing the time it takes us to triage and act on root cause.
Oksana Sheidaieva
Head of Analytics
Data teams who love our work
30%
improvement in data
availability
Masthead enabled us to elevate data trust at Tranzzo, empowering our organization to make data-informed decisions with confidence. With Masthead, our team can collaboratively maintain complete control over all data tables and pipeline health, and ensure data reliability at scale and available to every business user in time. Shortly after deploying, Masthead enabled us to reduce the rate of crucial data absence by 30%.
Yurii Gorbylov
CTO
10+
hours saved per week
Before Masthead, the team would spend hours and hundreds of messages on Slack to decide where the problem was and if there was a problem at all. We needed a way to look at everything at once, from one common point of view. With Masthead, everyone on the team can instantly see where the problem originates and how it affects our work and our stakeholders.
Joseph Arriola
Senior Data Manager
20%
reduction in cloud compute
costsIn just 24 hours of onboarding, we uncovered a handful of pesky queries that were wreaking havoc on our project's compute costs. With Masthead help we slashed our cloud compute expenses by a staggering 20% by swiftly pinpointing and eliminating an unnecessary process.
Andrii Yasinetsky
Co-Founder
99%
data system availability,
without compromising
passions data
Ensuring data quality and uptime is of utmost importance to us. We required a secure and cost-effective way to monitor and control our data pipelines. Masthead's log-based approach offers a comprehensive view of data quality in BigQuery, akin to how DataDog functions for software infrastructure. Masthead ensures that our data pipelines are up and running, thereby guaranteeing no outages in our data system.
Shanhui Bono
Lead Data Engineer
30%
improvement in time
to resolution
Masthead instantly notifies us of any data or pipeline issues and helps our team troubleshoot and resolve these issues without guesswork. The visual lineage provides a comprehensive view of data flows, dependencies, and the potential impacts of data issues, thereby reducing the time it takes us to triage and act on root cause.
Oksana Sheidaieva
Head of Analytics
Why data teams choose Masthead
Most data observability tools require access to your most sensitive data. Masthead reimagines data reliability to be non-intrusive.
Masthead only accesses metadata and logs
HIPAA & GDPR Compliant out-of-the-box
Bypass security checks and fulfill regulatory requirements quickly
Learn more
Built for data teams who love GCP
Ease of deployment
Deploy in 15 minutes, achieve complete observability in just 5 hours.
No data intrusion
Gain comprehensive data observability without ever granting third-party access.
Out-of-the-box data reliability
Instantly see pipeline performance, outages, and costs without manual set-up.
Request a demo
Catch and fix the data issues fast
Reach us at team@mastheadata.com
Masthead Data 2025. All rights reserved
Catch and fix the data issues fast
Reach us at team@mastheadata.com
Masthead Data 2025. All rights reserved
Data platform reliability for Google Cloud
Google BigQuery
pipeline monitoring
p
i
p
e
l
i
n
e
m
o
n
i
t
o
r
i
n
g
No access to data
Solution pays for itself
15 min instalation
3 hours time to value
Automated costs alerts
Up to 50% savings
Work email
Request a demo
Start for free. No credit card required
Start for free. No credit card required
Trusted by Google Cloud
Masthead Data is proud to be a validated solution partner
Discover our capabilities
Build data platforms you can trust
Masthead is the all-in-one platform for modern data reliability engineering on Google Cloud.
Freshness anomaly detected
The table failed to update for the last 6 days when expected.
Table: Transaction
Project: my-analytics
Inspect incident
Production project
GCP project
Tables
10,765
Views
1,289
External tables
1,001
Looker dashboards
240
Total new findings
120
Muted tables are excluded
All Assets
GCP project
Findings in priority tables
101
Findings in regular tables
9
Findings in muted tables
10
Automated
anomaly detection
Know when systems or data pipelines fail. Automatically monitor every table, pipeline, and model running in your data environment, regardless of scale.
Speed up resolution
No additional compute costs
Real-time notifications
Learn more
Continuous pipeline observability
Stay on top of your data platform health. Immediately see failures, their reason, the owner of the affected pipeline, and its downstream effects.
Understand failures and causes
Real-time notifications
No ETL integrations required
Learn more
Access Denied
Syntax error
Column does not exist
Error while reading data
Column name is ambiguous
Ensure and sustain data quality
Masthead evaluates data quality through rule-based checks in Google BigQuery without directly accessing or querying data tables.cc
No-code deployment ready in minutes
Eliminate custom dbt and SQL testing
Checks exist and run only in your GCP
Learn more
Items per page
10
1–10 of 50
issue-scan0location01
Table: location_01_payment.list
Remove scan
Edit scan
Refresh
Run scan now
Overview
Configuration
Last 7 job results
Success
Start time:
1 day ago
Records scanned:
940
Success
Start time:
Sep 7th 2023
Records scanned:
921
4 rules failed
Start time:
Sep 7th 2023
Records scanned:
940
1 rules failed
Start time:
Sep 5th 2023
Records scanned:
940
Success
Start time:
Aug 30st 2023
Records scanned:
940
—
—
Data quality rules
Add rules
Column
Rule type
Source
Dimension
Parameters
Treshold
ab
Range check
Predefined rule type
Validity
Min: Empty. Max: Empty
100%
price
Range check
Predefined rule type
Validity
Min: 2,000. Max: 45,000
75%
Dataplex
Column-level lineage and metadata management
Navigate complex data flows to pinpoint the root cause of data incidents and their downstream impacts.
Column-level lineage available in 30 minutes
Navigate data flows and find data products in CloudSQL, Google BigQuery and Looker
Improve data discoverability and accessibility
Learn more
Elevate Data Cost Consciousness
Know the true cost of your data products. See how each data pipeline dynamically contributes to your cloud spending.
Reveal orphan pipelines, dashboards
Optimize data models to be more cost efficient
Learn more
$1,300
Custom pipeline
41.01GB
Memory usage
$5,800
+3
Looker
15.04TB
Memory usage
$1,127
-4%
Dataform
4.11GB
Memory usage